Klarna, the AI-powered payments network, and Combined Independent Holdings (CIH), the UK arm of Euronics, have partnered to introduce Klarna payment options to Euronics.co.uk, with plans to roll out to up to 620 Euronics stores nationwide.
Customers can now use Klarna's interest-free Pay in 3 option to spread payments over 60 days, with the first payment at purchase and two subsequent payments at 30-day intervals. Pay Later and immediate payment options are also available.
The implementation is occurring in two phases, beginning with online availability and followed by in-store rollout across Euronics' UK locations.
Rich Knapman, New B2B Acquisition and Development Manager at CIH, said: "Consumers expect flexibility when they shop, and Klarna delivers exactly that. This partnership will help attract new customers, encourage repeat business, and elevate the Euronics brand."
Raji Behal, Head of Western and Southern Europe at Klarna, said: "By bringing Klarna's seamless payment experience to its retailers, we're making it easier than ever for UK shoppers to get the tech and appliances they need—without the financial strain."
Klarna is now available at half of the UK's top 100 retailers and has 10 million active consumers in the UK, with an average customer age of 38.